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LUMI Entering the U.S. Market with Gannon SBDC Assistance

Published: 06/21/2021

Troy Bingham

Troy Bingham

Troy Bingham is excited to be working with the Gannon University Small Business Development Center (SBDC) to introduce LUMI to the U.S. market with Erie as its launching point. Consulting House USA, LLC dba LUMI™ Better For You is the “better for you” food and beverage company. Originally developed and sold in Australia, LUMI™ is a fruit-based range of soft serve, shakes, smoothies, slushies and ice cream.

The plant-based recipes produce a unique and healthy range of dessert and beverage options. LUMI™ plant-based, blended beverages offer customers a dairy-free, gluten-free, lower sugar healthy alternative for popular drinks such as frappés, smoothies, hot chocolate, and iced coffees.

Mr. Bingham is familiar with Erie having earned his degree at Gannon University where he was an accomplished soccer player. LUMI’s offices are located in the Center for Business Ingenuity. The SBDC has been working with Bingham for over a year, helping the company prepare to enter the U.S. market by providing on-the-ground market research, lead generation, networking activities, and marketing support.

Mr. Bingham is excited to be moving to Erie and launching LUMI in the U.S. He stated “Working with the Gannon SBDC has been instrumental in preparing for the launch of the LUMI brand in the U.S. I am looking forward to launching and building the LUMI Better For You brand in the U.S.”

“We are excited to be working with Mr. Bingham and assisting in bringing this popular Australian developed concept to the U.S. market," Gannon SBDC Director, Maggie Horne said.  

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