Program Facts

  • GU Marketing Facts

    • Throughout students’ academic experience at Gannon they can participate in a variety of service learning opportunities.
    • Gannon alumni from the marketing program have found employment opportunities with large organizations such as General Electric, U.S. Steel, United Parcel Service, Erie Insurance Group, PNC Bank, Lord Corporation, National City Bank and the Walt Disney Company.
    • Gannon graduates are prepared to continue their education with a master of business administration degree (MBA) right at the University.
    • Qualified juniors at Gannon may choose to pursue an accelerated MBA program and complete both their undergraduate and graduate degrees in just five years, rather than six.
    • Senior students participate in an internship to acquire hands-on, real world experience.

    Major Facts

    • According to the Bureau of Labor and Statistics and the U.S. Chamber of Commerce, marketing and sales jobs are “hot jobs for the future.”
    • Some of the fastest growing careers in marketing include customer relationship marketing, international sales and marketing and technical sales.
    • Depending on location and career, starting annual salaries can range from $40,000 to $55,000.
  • About the Program

    • Advertising communications is housed in the School of Business. As part of the business department, students will take core business classes that will better prepare them for the real world. These business basics (finance, accounting and more) will help students better understand the business pressures of their clients and prepare them to someday start, and run, their own business.
    • Students in the advertising communications program interact with students and professors in the fields of accounting, business administration, entrepreneurship, finance, international business, management, marketing, risk management and insurance, and sports management and marketing.
    • The Dahlkemper School of Business Administration at Gannon has received accreditation from the Association of Collegiate Business Schools and Programs (ACBSP), making Gannon the first business school in northwestern Pennsylvania with both undergraduate and graduate programs that are nationally accredited.
    • All Gannon business students have the opportunity to participate in many professional business organizations, including: the Gannon Accounting Club, Student Investment Trust, Alpha Kappa Psi Professional Business Fraternity, Gannon Advertising Club and the American Marketing Association.